Some may ask why it is important for organizations like United Hebrew to continue to grow. Well, currently, according to AARP, persons 65 years or older make up about 12.9% of the population, but are expected to grow to make up 19% of the population by 2030. It is also stated that approximately 7 out of 10 seniors will rely on some form of assisted living at some point.
Our recent work for United Hebrew, a retirement and rehabilitation facility, depicted the organizations growth and quality of care, with a focus on what makes them different. DePalma Productions had the privilege of assisting UH by creating a fundraiser video that will inspire others to help support this invaluable cause. In order to accurately represent the heart of United Hebrew, our team spent time with the organization’s leaders, caretakers, and residents, all of which opened up to share their story. Often times, people become more dependent on others for things they used to do on their own.
The central focus of our production was to emphasize how United Hebrew helped many of their current residents to achieve a greater level of inependence. Our client added that “the video was very well received and was an integral part of another successful fundraising event.”